Chapters Indigo
We collaborated with Indigo's Marketing and Design team providing digital production support for many campaigns. Typical tasks involved receiving print files from the print team in Illustrator format and converting them to web assets for the Indigo website using Photoshop. These assets were also versioned to CA French. We had to maintain meticulous asset management and naming conventions as the assets were shared and used across the team at different stages of execution. Finally, all our work was reviewed by the Creative Director through one-on-one meetings.
chapters.indigo.ca